PR & Influencer Executive (25448) in London

Are you a creative communications professional with a passion for wellness and a knack for making brands shine? Join Holland & Barrett as a PR & Influencer Executive and play a pivotal role in our mission to make wellness a way of life for everyone. In this 12-month fixed-term contract, you'll work alongside a dynamic team and a PR agency to bring our brand's mission, purpose, and commercial plans to life.

Reporting to the Head of PR, the PR & Influencer Executive will work with the team and PR agency to activate corporate, consumer and community PR plans that bring our brand mission, purpose and commercial plan to life.

The PR & Influencer Executive will play a role in delivering a new approach to driving relevance and brand love for the Holland & Barrett brand across media, influencers and opinion formers.

KEY RESPONSIBILITIES

• Activating press office led integrated campaigns e.g. Christmas, Black Friday, new product launches
• Supporting influencer outreach and channel development including management and fulfilment of gifted product bundles
• Day to day agency collaborations for press office activity and influencer engagement
• Implementing regional PR support for store opening and refits, including writing and selling in press releases and co-ordinating with the local marketing campaigns
• Supporting with the implementation of PR and media relations campaigns
• Third party PR activity with suppliers, including event support
• Management and creation of Value e-alerts for media
• Content creation / asset management / co-ordination with Social
• Helping organise and run PR events
• Measurement and evaluation of digital PR, influencer and affiliate programme outreach
• Monitoring industry news and competitor brands
• Admin support for budgeting and product samples

Location:

The company has a Hub in Nuneaton and we typically expect colleagues to spend at least two days each week in the office.  There will also be regular travel required to London.  We're a global, digitally enabled business and we expect our colleagues to be self-driven and to determine the most appropriate place to work each day to meet the requirements of the role, achieve their best performance and optimum output.

You'll be a creative comms professional with a related degree and relevant work experience / internships in PR – preferably in the consumer / retail and/or the health and wellness sector. 

Essential requirements:

• Previous experience in a PR-related position
• Educated to degree level
• Excellent written and verbal communication skills
• Previous experience managing deadlines
• Confident with Microsoft Office suite 

We're looking for:

• Someone with a passion for helping people make wellness a way of life for everyone
• Someone with proactive and reactive media relations experience
• A quick learner who can hit the ground running, and loves a fast-paced work environment
• A team player with strong relationship building skills who is able to build internal networks and ways of working with others
• A ‘streetwise' and ‘savvy' individual who can roll their sleeves up to deliver a step change in PR at this much loved British Brand.

What this role will offer you:

• An opportunity to be an integral part in delivering a new brand and communications strategy for Holland & Barrett
• The opportunity to build digital content skills
• The opportunity to work with national media and top tier influencers
• Issues and reputation management experience

Our Benefits for this role include, but not limited to:

• H&B Employee Discount - 25%
• Pension company contribution
• 28 days holiday (inclusive of bank holidays) 
• Exclusive benefits, free advice and savings from a range of retailers and providers
• And many more!

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