Digital Marketing Specialist - B2B in London Area

Job description

Digital Marketing Specialist - B2B

As a Digital Marketing Specialist, you’ll play a key role in shaping our marketing strategy, driving customer retention, and improving lead generation. You’ll own the CRM and marketing automation platform, oversee email marketing, paid social, and SEO/PPC, and ensure seamless integration between marketing and sales.

Key Responsibilities

In this role, you will manage the CRM system and marketing automation tools to enhance lead nurturing and customer engagement. Optimising data integrity, segmentation, and GDPR compliance to improve campaign effectiveness is also a key part of this role. You will also manage paid social campaigns across LinkedIn, Facebook, and Google Ads to enhance brand awareness and acquisition.

What We’re Looking For

• Proven experience in CRM management, email marketing, and marketing automation. (Pardot experience preferred)
• Hands-on experience with SEO, PPC, and paid social media campaigns.
• Strong analytical mindset with the ability to interpret data and optimise marketing strategies.
• Experience in B2B marketing, particularly in tech, SaaS, or AI-driven industries (preferred but not required).
• Knowledge of GDPR compliance and best practices for CRM data management.

If you like to find out more about this role feel free to apply to this advert with the most up-to-date version of your CV. Or, if you know anyone who would be interested in a role like this, feel free to get in touch.

Extra information

Status

Open

Education Level

Secondary School

Location

London Area

Type of Contract

Part-time jobs

Published at

21-06-2025

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English