Lead Generation Specialist

Job description

Your Responsibilities:

Lead Generation & Seller Marketing

• Identify ideal customer profiles through market analysis and industry trends, supporting the introduction of our broker model where applicable.
• Own and manage the pipeline of potential sellers by region and industry to ensure sustainable business growth.
• Establish and develop new business relationships through direct outreach (phone, email, LinkedIn, events), including lead qualification.
• Convert marketing-generated leads into sales opportunities and collaborate closely with Business Development Representatives (BDRs) to close deals.
• Develop new lead-generation methods, analyse acquisition performance, and jointly monitor the sales pipeline with Sales and Marketing teams.

Bidder Marketing

• Support the central marketing team in achieving country-specific KPIs.
• Identify and develop new local marketing opportunities.
• Plan, launch, monitor, and evaluate tailored campaigns for large, high-profile auctions.
• Improve local advertising through content creation, optimization, and translations.
• Increase brand awareness in collaboration with local PR through articles, whitepapers, blogs, and videos.
• Manage regional social media channels to ensure consistent brand positioning and increased engagement.
• Analyse seller and bidder dashboards to identify growth opportunities for marketing and sales.

Collaboration & Integration

• Act as the main marketing point of contact for sales colleagues and support the maintenance of auction quality.
• Collaborate with the central marketing team to share best practices.
• Work closely with the central performance marketing and CRM teams on seller and bidder campaigns.
• Develop country- and industry-specific sales presentations and pitch decks.

What we’re looking For

• A hands-on and versatile sales/marketing professional with 2–3 years of experience in lead generation and campaign management.
• Strong digital affinity and a results-driven, commercial mindset.
• Excellent analytical and communication skills to generate insights and support cross-functional collaboration.
• Proven experience in content creation, localized campaign optimization, and social media management.

Extra information

Status

Open

Education Level

Secondary School

Location

Bracknell

Type of Contract

Full-time jobs

Published at

01-02-2026

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English