Senior Creative Strategist - Paid Social

Job description

CREATIVE STRATEGY FOR KEY ACQUISITION CHANNEL – HIGH-GROWTH, INTERNATIONAL DTC BRAND

We’re recruiting for a senior Paid Social Creative Strategist to join a fast-scaling, international direct-to-consumer business at a pivotal moment in its growth journey. This is a newly created role, placing paid social creative at the centre of the company’s acquisition and growth strategy as it continues to expand across Europe.

Sitting within a high-performing marketing team, this role owns the strategy, delivery and performance of paid social creative across Meta and TikTok, working at the intersection of creative, media and insight. It’s a brilliant opportunity for someone who thrives on scale, influence and impact, and who wants to shape how paid social drives growth on a global stage.

What they need

• Someone who can own paid social creative strategy end-to-end, from concept to delivery, reporting on performance and tweaking ad creative based on those insights
• Someone confident scaling creative volume without compromising quality or results
• A performance marketing native who knows how to influence stakeholders and challenge thinking when needed and understands what creative works on each social platform
• A creative strategist who balances instinct with data and performance insight
• Someone comfortable managing agencies, creators and internal teams across multiple workstreams

What you’re great at

• Meta paid social creative strategy (any exposure to TikTok creative formats, hooks and testing methodologies is highly desirable as this is a scaling channel for the brand)
• Developing insight-led creative strategies, briefs and testing frameworks, educating internally on best practice
• Analysing performance metrics (CTR, CVR, CPA) and feeding learnings back into creative
• Managing high volumes of creative assets at scale
• Working with paid media teams to scale winning creative, testing ad creative and helping drive acquisition for the brand through innovative ad concepts and execution
• Stakeholder, agency and junior team management

What you’ll get

• Hybrid working (3 days per week in the London office)
• Flexi hours
• 25 days holiday
• Share options
• Private medical/dental
• Pension
• The opportunity to join a business with aggressive international growth plans and long-term ambition

Extra information

Status

Open

Education Level

Secondary School

Location

London Area

Type of Contract

Full-time jobs

Published at

03-03-2026

Profession type

Retail

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English