Data Scientist

Job description

A global lifestyle brand is seeking an MMM Data Scientist to support its global marketing effectiveness strategy. In this role, you will help expand and optimise Marketing Mix Modelling across markets, delivering insights that guide smarter media investment and drive performance across channels.

Responsibilities

• Develop and maintain MMM and MTA models to measure channel performance

• Analyse multi-channel marketing data to identify performance drivers and ROI

• Support model rollout in new countries and monitor ongoing performance

• Collaborate with marketing, analytics, and data engineering teams to ensure accurate data inputs

• Continuously refine modelling approaches and explore new methodologies

• Translate complex modelling outputs into clear, actionable insights

• Present findings to senior stakeholders through compelling storytelling

• Build dashboards and visualisations to monitor marketing performance

• Contribute to optimising media planning using MMM outputs

Requirements

• Experience in econometric modelling and advanced analytics

• Strong Python/SQL skills and familiarity with MMM tools (e.g., PyMC, Robyn, Meridian)

• Understanding of marketing channels, metrics, and retail/luxury environments

• Experience with cloud platforms (AWS, GCP, Snowflake)

• Ability to work cross-functionally and communicate complex concepts clearly

• Knowledge of incrementality testing (e.g., GeoLift) is a bonus

Details

• Start date: ASAP

• Contract: 12 Month FTC

• Salary: £65–£75k

• Location: Hybrid, 2-3 days per week in London

Extra information

Status

Open

Education Level

Secondary School

Location

City of London

Type of Contract

Full-time jobs

Published at

23-02-2026

Profession type

Retail

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English