Job description
PR Account Executive - Wanted
My client is looking for an experienced PR Account Executive to join them. As the world’s leading Tourism representation organization, who represent airlines as well as destinations, hotels, attractions, airports, cars, trains, cruise lines, retailers and import/export organizations, and offers a full suite of B2B . They are searching for a creative and dynamic PR & marketing account manager with a wide PR & marketing experience as well as travel media and influencers contacts built over a minimum of 3 years in the United Kingdom. Ideally you must be digital and social media savvy, intellectually curious and a great story-teller, ability to develop awe-inspiring press releases and develop creative marketing campaigns.
This is a great opportunity for a self-motivated individual with a can-do attitude to work with an exciting global agency representing tourist boards, hotels & resorts, airlines, food & beverage, attractions, shopping malls and other businesses.
Main objectives and responsibilities
- Plan and deliver PR activities for a portfolio of travel and tourism clients (destinations, airlines, hotels).
- Develop and maintain media lists and relationships.
- Write and distribute press materials, adapt content for different markets, audiences and channels.
- Coordinate and host media events, press trips and briefings.
- Monitor coverage, prepare reports and provide insight and recommendations to clients.
- Support integration with trade marketing, sales and digital activities to maximise impact.
- Creation of PR, marketing strategies and content development for your accounts
- Full ownership of PR and marketing campaign delivery including creative process, campaign execution, reporting and post-evaluation reports
- Nurture meaningful relationships with clients, suppliers, and the media.
- Working with clients and internal teams to identify opportunities for account and business growth
- Working with the Head of Tourism/ General Manager to source new business and new RFPs/tenders and assist with tender proposals, as well as being part of brainstorming sessions
- Develop marketing campaigns and be responsible for the marketing the budget for each account
- Working with internal teams to set-up campaign follow-ups and effective reporting to capture outputs
- Analysing PR coverage and providing written reports
- Development and execution of media events, be present in media events and creation of post-evaluation reports including full analysis and ROIs
- Dealing with the media, speaking to journalists and other members of the press
- Creation of compelling press releases, announcements and launches, as well as proactively pitching stories directly to media and influencers
- Adapt strategies and communications according to new/future trends and developments
- Reporting results and genuine insight to clients, including successes, media clippings and opportunities for future activity / improvement
- Lead media communications during crisis management
What we offer
- You'll enjoy numerous advantages, such as a renowned brand, exceptional individuals, Up To £40,000
- Life and medical insurance
- Employee Assistance Program
- Pension after 3 months
- Multi-cultural working environment
- Hybrid working across office, clients and the ability to WFH 2 days a week
- 21 days annual leave increasing to a maximum of 25 days, excluding bank holidays
About You
- Genuine passion for travel and destination storytelling.
- Minimum 3 years’ experience in PR, ideally within travel, tourism, lifestyle, or hospitality.
- Proven track record delivering coverage for destinations, airlines, hotels or travel brands (trade and/or consumer)
- Experience working with UK media (travel, lifestyle, national, digital) and understanding of the UK media landscape.
- Experience organising and supporting media events, press briefings, fam trips and trade/media launches.
- Comfortable working independently and in a team with accountability for outcomes.
- Great interpersonal skills and a pleasant, outgoing personality
- Excellent written communication: confident drafting press releases, pitches, newsletters, briefing documents and social copy.
- Strong verbal communication and presentation skills for client calls, media meetings and events.
- Media relations skills: pitching stories, building and maintaining journalist and influencer relationships, responding to enquiries.
- Digital understanding: ability to integrate PR with social media, content and wider marketing activity.
- Highly organised, able to manage multiple clients, deadlines and campaigns simultaneously.
- Attention to detail in copy, reporting, logistics and client servicing.
- Proactive, resourceful and solutions‑oriented; comfortable working both independently and as part of a small team.
- Creative mindset with an eye for angles, trends and newsworthy opportunities.
- Positive, collaborative attitude and willingness to “roll up sleeves” for events, trips and campaigns.
Interested please email kelly@traveltraderecruitment.co.uk or apply here now
Extra information
- Status
- Open
- Education Level
- Secondary School
- Location
- London Area
- Type of Contract
- Full-time jobs
- Published at
- 06-03-2026
- Full UK/EU driving license preferred
- No
- Car Preferred
- No
- Must be eligible to work in the EU
- No
- Cover Letter Required
- No
- Languages
- English
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