Senior Strategist

Job description

Freelance Senior Strategist

London | Hybrid / Project-based

A fantastic opportunity has opened for a Senior Strategist with strong experience in place, property or development-focused work to join a highly respected creative studio on a freelance basis.

Strategists who understand how places, developments and brands connect with audiences and communities will thrive in this role.

You’ll be working closely with creative and leadership teams to shape brand positioning, place strategies and narratives across a range of high-profile projects within the property, mixed-use and cultural sectors.

What you’ll be doing

• Developing brand strategies, positioning frameworks and place visions

• Translating research, insights and market dynamics into clear strategic direction

• Creating compelling strategic narratives, brand platforms and storytelling

• Leading and participating in client workshops and stakeholder interviews

• Presenting strategic thinking confidently to senior stakeholders

• Collaborating closely with design and client services teams

• Writing clear, structured strategic documents and vision statements

• Ensuring strategy is effectively carried through into creative outputs

• Managing multiple projects and delivering work efficiently

What they’re looking for

• Proven experience in place strategy, property branding or design strategy

• Strong understanding of commercial, residential and mixed-use developments

• Experience working with property developers or related sectors

• Excellent presentation, storytelling and communication skills

• Strong writing ability and experience producing strategic documentation

• Experience facilitating workshops and engaging stakeholders

• Ability to simplify complex ideas into clear strategic thinking

• Confident working within collaborative creative environments

Why this role is exciting

✨ Work on high-profile projects across property, place and culture

✨ Collaborate with a highly regarded creative team

✨ Opportunity to shape strategy across complex, meaningful developments

✨ Flexible freelance engagement with varied and interesting project work

Day rate negotiable depending on experience.

If this sounds like you, let’s talk. Apply today to find out more.

If this role isn't quite for you but you know someone perfect, please share their information via our referral scheme.

https://www.lucylawson.co.uk/whos-your-mate/

Extra information

Status

Open

Education Level

Secondary School

Location

London Area

Type of Contract

Full-time jobs

Published at

09-04-2026

Profession type

Design / Fashion

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English