Field Sales Manager

Job description

Field Sales Controller – FMCG / Food Service

Salary: £65,000 Basic + Bonus + Generous Car Allowance of £7,800 + Excellent Benefits

Remote: (UK-wide field-based role – 3 days per week away from home required)

Company

A leading FMCG organisation is seeking a Field Sales Controller to lead, shape, and drive performance across a national field sales function of 20+ people. This is a senior leadership role with real impact, responsible for delivering sustained growth across both Foodservice and Retail Convenience channels. You will take ownership of field strategy and execution, acting as a key senior leader within the business. The role requires a confident, credible operator who can inspire large teams, set clear direction, and ensure commercial plans are delivered consistently at site level across the UK.

Responsibilities

• Lead, inspire, and develop a large national field sales team (20+ individuals)
• Drive delivery of KPIs across Foodservice and Retail Convenience channels
• Own and execute the Independent Foodservice growth strategy
• Take accountability for national field performance, forecasting, and delivery
• Retain, grow, and reactivate key and lapsed customer accounts
• Collaborate with senior channel and national account teams on strategy and execution
• Set and maintain high performance standards across all regions
• Deliver regular coaching, 1:1s, field accompaniment, and leadership visibility across the team
• Oversee training, onboarding, and capability development across the field structure
• Act as a senior field leadership voice within the wider commercial business

Experience

• Proven experience leading large field sales teams (ideally 10–25+ people) within FMCG
• Strong background within Foodservice and/or Retail Convenience channels
• Track record of delivering growth through teams at scale, not just individual contribution
• Experience operating at Regional Director / Senior Field Sales Manager level or above
• Strong understanding of national / multi-regional account management (Convenience retail exposure highly desirable)
• Evidence of influencing senior stakeholders and driving performance through others
• A credible, confident leader with strong presence and the ability to inspire large teams

This is a brilliant opportunity to join a leading global FMCG business experiencing exceptional growth. Known for developing and promoting talent from within, they offer genuine career progression in a fast paced, high performing environment. If you’re an experienced field leader looking to step into a more senior, national level role with real strategic influence, this could be the perfect opportunity.

Extra information

Status

Open

Education Level

Secondary School

Location

England

Type of Contract

Full-time jobs

Published at

22-04-2026

Profession type

Retail

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English