Job description
About the Role
We’re looking for a driven Area Sales Manager to join our Equipment Solutions team. This is a high-impact role focused on building strong customer relationships and delivering tailored equipment solutions through both sales and hire. You’ll play a key role in driving sustainable growth, maximising machine sales, and expanding our customer base while delivering a best-in-class customer experience.
Responsibilities
Sales & Strategy
- Deliver strong sales performance through effective CRM usage, forecasting, and territory planning
- Manage and achieve sales targets across your region
- Enhance go-to-market strategies to improve profitability
- Drive growth in machine population
Customer & Supplier Management
- Build and maintain strong relationships with customers, OEM suppliers, and key stakeholders
- Promote Global Machinery Solutions’ full product offering
- Ensure alignment with approved suppliers and ISO processes
Sales Execution
- Manage deals end-to-end, ensuring accuracy across: PDI, delivery, installation, and warranty
- Maintain accurate order records and stock alignment
- Deliver timely and efficient sales fulfilment
Business Development
- Conduct product demos (target 25% conversion rate)
- Identify and win new business opportunities
- Attend industry events and exhibitions
- Organise and support customer factory visits
- Grow both equipment sales and aftermarket contracts
Performance & Reporting
- Provide weekly updates on performance, forecasts, and pipeline activity
- Track win/loss insights and order progress
- Ensure CRM accuracy and reliable forecasting
Collaboration
- Partner closely with Marketing, Aftersales, and Sales Support teams
- Support campaign planning, delivery coordination, and cost control
Compliance & Safety
- Adhere to all legal, ISO, and Health & Safety requirements
- Maintain high standards of operational compliance
What Success Looks Like
- Consistent achievement of sales targets
- Strong customer satisfaction and retention
- Accurate CRM forecasting and reporting
- High levels of order accuracy and delivery performance
- Growth in aftermarket contracts
- Effective OEM relationship management
What We’re Looking For
Skills & Experience
- 2+ years’ experience in a sales role (ideally within machinery, construction, or equipment)
- Strong negotiation and influencing skills
- Commercial awareness and analytical mindset
- Ability to perform under pressure in a target-driven environment
- Understanding of OEM relationships and technical products
- Business qualification or formal sales training (desirable)
Key Attributes
- Motivated, proactive, and results-driven
- Excellent communicator and relationship builder
- Strong team player with a collaborative approach
- Solutions-focused with good decision-making skills
- Committed to continuous improvement and delivering value
Why Join Us?
At Global Machinery Solutions, you’ll be part of a growing, ambitious business where your contribution directly impacts success. We offer a dynamic environment, strong team culture, and real opportunities to grow your career.
Extra information
- Status
- Open
- Education Level
- Secondary School
- Location
- Mildenhall
- Type of Contract
- Full-time jobs
- Published at
- 03-05-2026
- Profession type
- Sales
- Full UK/EU driving license preferred
- No
- Car Preferred
- No
- Must be eligible to work in the EU
- No
- Cover Letter Required
- No
- Languages
- English
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