Job description
We're looking for a Senior Social Media Executive/Junior Manager to help shape the future
of Pretty You London! This is a unique opportunity to join a premium fashion and lifestyle
brand at a pivotal stage of growth.
At Pretty You London, we are entering a new phase of growth—refining our brand, expanding our
team, and strengthening our position within the premium fashion and wellness space.
The Opportunity
Pretty You London is a British nightwear, loungewear and lifestyle brand on the move. Following a
period of significant change, we've secured fresh investment to reposition the brand upmarket,
diversify our European sourcing, and build out the team that will take us into our next chapter.
We're hiring across functions to support that ambition.
As Senior Social Media Executive, you will be responsible for the day-to-day management of
Pretty You London's social channels, ensuring content is engaging, on-brand and aligned
with wider marketing objectives.
You will work closely with the Brand Marketing and PR Manager to own content creation,
social planning, reporting, community building and Influencer campaign execution, while
identifying new opportunities to drive growth, engagement and brand awareness.
This is an exciting opportunity for a Senior Social Media Executive ready to take the next
step into a junior management role, with the chance to grow alongside the business and play
a key part in shaping its social media strategy as the brand continues to expand.
Key Responsibilities
Social Media Management and Planning
Support the development and execution of Pretty You London's social media strategy across Instagram, TikTok, Facebook, Pinterest and emerging platforms
Manage the day-to-day scheduling and publishing of content across all channels
Maintain and update social content calendars in line with brand campaigns, product launches and seasonal activity
Ensure all social content aligns with brand guidelines and tone of voice
Identify opportunities to improve channel performance and audience growth
Content Creation
Capture and create engaging social-first content including video, photography and
Edit video content for TikTok, Instagram Reels and stories
Attend campaign shoots, events and brand activations to capture real-time content
Write compelling social copy, captions and community messaging
Stay ahead of social trends and proactively bring fresh content ideas to the team
Work closely with internal teams and external partners to ensure a consistent and elevated social presence
Community Management
Manage and grow Pretty You London's community across all social channels
Respond to comments and DM's in a timely and brand-appropriate manner
Build meaningful relationships with customers, creators and brand advocates
Monitor social sentiment
Identify opportunities to increase engagement and strengthen brand loyalty
Capture BTS of events and drive engagement
Influencer Support
Support influencer campaigns from briefing through to content delivery and reporting
Coordinate content from influencers, ambassadors and brand partners where
Assist with gifting campaigns and Influencer outreach activity
Work closely with the Brand and PR manager to maximise campaign performance across social channels
Ensure influencer content/UGC is effectively integrated into the wider social strategy
Analytics and Reporting
Monitor and report on channel performance, engagement, reach and audience growth
Produce weekly and monthly social media reports with actionable insights
Track campaign performance and provide recommendations for optimisation
Analyse competitor activity and wider industry trends
Use data to inform future content decisions and social strategy
Skills and Experience
3+ years experience in a social media, content or community role
Experience managing social media channels for a fashion, beauty or lifestyle
Strong understanding of Instagram, TikTok and social media best practices
Experience creating and editing short-form video content
Excellent copywriting and communication skills
Strong organisational and project management skills
Experience using scheduling and reporting platforms
Ability to work in a fast-paced environment and manage multiple projects simultaneously
Strong understanding of social media analytics and performance
What We're Looking For
Creative and full of ideas
Passionate about social media trends
Highly organised and detail-oriented
Commercially aware and data driven
Excited to help build and grow a brand community
Comfortable both behind and in front of the camera when creating content
Our Culture
At Pretty You London, we value creativity, ambition, and a shared commitment to build the
brand. We are a creative, strategic team with a clear vision to grow a brand that fulfils its
commitment to the customer. This is a rare opportunity to join at a pivotal time, where your
ideas will have a tangible impact on our future.
Birthday off
Flexi hours to suit busy lives - core hours 10am - 4pm
Early Friday finishes (as work life balance is important to us)
Socials - each quarter
Generous employee discount on a premium product.
More benefits to be introduced this year!
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Extra information
- Status
- Open
- Education Level
- Secondary School
- Location
- Manchester
- Type of Contract
- Full-time jobs
- Published at
- 25-06-2026
- Full UK/EU driving license preferred
- No
- Car Preferred
- No
- Must be eligible to work in the EU
- No
- Cover Letter Required
- No
- Languages
- English
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