Sales Executive - South Region

Job description

Person/s Responsible to:

Head of Sales UK

Responsible for:

The Sales Executive is responsible for proactively generating and developing new business for

CoMech Metrology Ltd, with a particular focus on calibration services across the Midlands and

North of England. This is a predominantly field-based, new-business-focused role, requiring the

successful candidate to identify prospects, make outbound calls, arrange and attend customer

visits, develop relationships with new customers and progress opportunities through to order.

The role is focused on winning new business rather than primarily managing an existing

customer portfolio. The postholder will have autonomy to manage their territory, diary and

pipeline, with support from the Head of Sales UK and CoMech's technical and operational

teams.

Duties will include:

• Take ownership of developing new business opportunities across the Midlands and North of England.
• Research target markets, companies and key decision makers to identify prospective customers and
• Generate new sales leads through cold calling, targeted email, networking, LinkedIn, referrals, exhibitions and face-to-face prospecting.
• Arrange and attend regular meetings and visits with prospective customers to understand their requirements and promote CoMech's calibration services and associated offerings.
• Build relationships with key decision makers and influencers, with a primary focus on acquiring new customers and generating revenue.
• Plan and manage personal diary, territory and customer visits to maintain a consistent level of prospecting and customer engagement.
• Take ownership of leads, enquiries, quotations and opportunities, ensuring consistent and timely follow up through to a clear outcome.
• Develop and maintain a healthy sales pipeline, progressing opportunities from initial contact through to order.
• Demonstrate persistence and resilience when prospecting, handling objections and developing opportunities that do not convert immediately.
• Prepare and deliver professional presentations and proposals, and negotiate pricing, delivery and commercial terms within agreed company parameters.
• Work with technical and operational colleagues to understand customer requirements, develop knowledge of CoMech's services and ensure effective handover of new business.
• Collaborate in the preparation of formal proposals, bids and tenders where required.
• Represent CoMech professionally at exhibitions, trade shows, customer events and other relevant industry events.
• Identify and bring forward ideas to improve prospecting, lead generation, conversion and business development.
• Monitor market and competitor activity and share relevant customer feedback and commercial opportunities with the Head of Sales UK.
• Review personal sales activity and performance against agreed targets, taking responsibility for identifying and acting on areas for improvement.
• Complete sales administration accurately and promptly to support effective operational handover.

Reporting

• Accurately record sales activity, customer interactions, opportunities, quotations and order information within the company's CRM and sales management systems.
• Maintain an accurate and up-to-date pipeline and provide regular activity updates and sales forecasts.
• Review pipeline activity, conversion and sales performance to identify opportunities for improvement.
• Provide relevant market intelligence, customer feedback and competitor information to the Head of

Quality

• Maintain full compliance with the Company Quality Manual and all relevant company procedures.
• Ensure information provided to customers and internal departments is accurate and complete.
• Deliver a professional, customer-focused service aligned with CoMech's reputation for quality and technical excellence.

Communication

• Demonstrate excellent written and verbal communication across telephone, email and face-to-face meetings.
• Communicate confidently and professionally with customers, prospects, colleagues and management at all levels.
• Maintain clear and timely internal communication to ensure customer requirements and sales opportunities are managed effectively.
• Build trust through professional conduct, reliable follow-up and doing what has been agreed.

Information Technology

• Competently use CRM systems, Microsoft Office and other digital sales tools to manage prospecting, customer information and pipeline opportunities.
• Maintain accurate records of customer interactions and sales activity.
• Use digital platforms and research tools to identify prospects and support business development.

Business Objectives

• Generate new revenue and contribute directly to CoMech Metrology's growth.
• Achieve or exceed agreed personal sales and business development targets.
• Build and maintain a strong pipeline of new business opportunities across the allocated territory.
• Increase CoMech's customer base and market share within target sectors.
• Identify new markets, customers and commercial opportunities in support of the company's growth

Person Specification

The successful candidate will be a proactive, self-motivated and commercially driven

salesperson with a demonstrable ability to generate new business. They will take ownership of

their territory and pipeline, work independently and be motivated by winning new customers.

• Proven sales experience and a demonstrable track record of achieving or working towards sales targets.
• Experience of generating new business, prospecting for customers and developing new commercial relationships.
• Confidence and willingness to make cold calls and undertake regular outbound prospecting.
• A genuine hunter mentality, with the drive and persistence to identify, pursue and convert opportunities.
• Comfortable regularly visiting prospective customers and developing business face-to-face; this is a predominantly field-based role, not an office-based account management position.
• Proactive and self-starting, able to manage a territory, diary and pipeline without constant direction.
• Strong follow-up discipline, ensuring leads, quotations and opportunities are progressed consistently.
• Excellent written and spoken English, with strong communication, presentation and relationship building skills.
• Resilient and able to handle rejection and setbacks constructively.
• Commercially aware, organized, methodical and attentive to detail.
• IT proficient, including Microsoft Office, CRM systems and digital sales tools.
• Full UK driving license and willingness to travel regularly throughout the Midlands and North of England with further travel being required on occasion.
• Previous B2B field sales or business development experience.
• Experience selling technical products or services.
• Experience in manufacturing, engineering, rail, aerospace, defense or other industrial sectors.
• Knowledge of calibration, metrology or related technical services.
• Experience preparing quotations, proposals or tenders.

Calibration or metrology experience is not essential. Sales ability, initiative, persistence, work ethic and the ability to generate new business are the priority. Training and support will be provided to develop the candidate's knowledge of CoMech's services.

The successful candidate will demonstrate

• A strong desire to win new business and create opportunities rather than wait for leads to be provided.
• The confidence to pick up the phone, contact new prospects and arrange customer visits.
• The persistence to follow up opportunities until there is a clear outcome.
• The initiative to identify new approaches and bring ideas to the business.
• The ability to work autonomously while communicating effectively with the Head of Sales UK and internal teams.
• A professional approach, willingness to learn and commitment to delivering results

Competitive

26-11-2026

Job attachments

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Extra information

Status

Open

Education Level

Secondary School

Location

East Midlands

Type of Contract

Full-time jobs

Salary indication

Between £30,000 and £52,000 Per Month

Published at

01-11-2026

Profession type

Sales

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English