Sales Development Representative

Job description

About Us

Top Marks AI is a fast-growing EdTech startup revolutionising how schools assess and support student learning. Our software helps educators save time and improve outcomes across secondary schools and multi-academy trusts throughout the UK.

The Role

We're looking for an SDR to drive top-of-funnel activity and generate qualified meetings for the sales team. This is a proactive, outbound-heavy role — you'll be on the phones, running email sequences, and following up on campaign leads to book demos with schools and MATs across the UK.

If you're hungry, organised, and energised by hitting targets, this is a great opportunity to build your sales career in a fast-growing startup.

What You'll Do

• Outbound prospecting: Make calls to schools and MATs to book discovery calls and demos
• Lead follow-up: Work warm leads from campaigns, webinars, events, and inbound enquiries
• Campaign support: Follow up on email campaigns — calling responders, clickers, and re-engaging cold leads
• Event support: Help at events like BETT and MATPN, turning conversations into booked meetings
• Pipeline management: Log activity in our CRM, qualify leads, and hand over to the Sales Lead when ready
• Research: Map MAT structures, identify decision-makers, and build targeted lead lists

What We're Looking For

• Confident and resilient on the phone — comfortable with high-volume outreach
• Organised and disciplined — able to manage call blocks, sequences, and follow-up cadences
• Clear communicator with strong written and verbal skills
• Motivated by targets and measurable results
• Familiar with CRM tools (HubSpot ideal, but not essential)
• Bonus: experience in B2B sales, SaaS, or the education sector

New to sales? If you've got the drive, resilience, and coachability, we'd love to hear from you — we're happy to invest in the right person.

What We Offer

• Competitive base salary + performance-based commission
• Equity options in a growing startup
• Clear progression path into closing roles (Account Executive / Account Manager)
• Flexible working arrangements
• A supportive, ambitious team that will help you grow

Extra information

Status

Open

Education Level

Secondary School

Location

London Area

Type of Contract

Part-time jobs

Published at

11-01-2026

Profession type

Teaching / Instructors / Guides

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English