Senior Account Manager - F1

Job description

Senior Account Manager – Formula 1 Sponsorships

Location: London (Hybrid)

Contract: Permanent

The Role

We’re looking for a Senior Account Manager to lead sponsorship and partnership delivery on a global Formula 1 account, working across the EMEA region. This is a high-profile role for someone who lives and breathes motorsport and has hands-on experience managing complex, multi-market sponsorship and activation programmes.

You’ll be responsible for managing senior client relationships, overseeing activation strategy and execution, and leading a client servicing team to deliver world-class work across race weekends, content, hospitality, events, and integrated marketing programmes.

Key Responsibilities

• Own and lead EMEA client relationships on a flagship Formula 1 sponsorship account
• Take full accountability for client fees, activation budgets, and commercial reporting
• Oversee and direct the client team across retained and project-based work, including:
• Race weekend planning and delivery
• At-track branding, signage, and asset management
• Merchandise programmes
• At- and off-track events and hospitality
• Social, PR, ambassador and content programmes
• Experiential activations, show cars, gaming rigs and other F1 assets
• Ensure flawless execution and on-time delivery across all programmes
• Support Directors with resourcing, workload planning, and team management
• Ensure accurate and timely completion of timesheets for yourself and direct reports
• Contribute to new business efforts, including proposals, pitches, and costings for small to mid-size projects
• Actively participate in thought leadership through presentations, written content, webinars, and industry events

Required Experience & Skills

• Background in sponsorship (agency-side, client-side, or rights holder)
• Strong understanding of sponsorship activation, integrated campaigns, and experiential marketing
• Excellent project management skills with exceptional attention to detail
• Strategic mindset with the ability to develop and evolve activation programmes
• Confident advising senior clients and managing complex stakeholder relationships
• Strong commercial acumen, with experience managing budgets and measuring performance
• Thrives in fast-paced, event-led environments and enjoys being part of a close-knit team

What’s On Offer

• Permanent role working on one of the most exciting properties in global sport
• Hybrid working model, with 2–3 days per week in the London office
• Competitive salary and a flexible benefits package tailored to individual needs

How to Apply

If you have sponsorship experience and are excited by the opportunity to work on a global F1 account across EMEA, we’d love to hear from you. Please apply with your CV and a brief summary of your relevant experience.

Due to the volume of applications, we are only able to respond to candidates who are successful.

Extra information

Status

Open

Education Level

Secondary School

Location

City of London

Type of Contract

Full-time jobs

Published at

01-02-2026

Profession type

Advertising / Marketing / PR

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English