Job description
CRO & Monetisation Manager — E-commerce Startup
Hybrid | Full-time | London
Overview
We are recruiting on behalf of a fast-growing, profitable e-commerce scaleup operating in the consumer and creative space.
The business has seen strong year-on-year growth and is now looking for a CRO & Monetisation Manager to take ownership of performance and optimisation across its primary digital storefront.
This role is ideal for a commercially minded operator who enjoys using data, experimentation and insight to drive measurable revenue impact and improve how traffic converts into profitable orders.
Role Summary
The CRO & Monetisation Manager will act as the product owner for the e-commerce experience, with accountability for conversion rate (CVR), average order value (AOV) and on-site monetisation.
You will shape how traffic translates into revenue by owning:
- Conversion and monetisation strategy
- Experimentation and testing
- Insight generation
- End-to-end ownership of the on-site experience
Working closely with Marketing, Product and Operations, you will ensure the website is optimised for commercial performance, scalability and margin.
This is a high-impact role with ownership over one of the most important commercial surfaces in the business.
Key Responsibilities
- Own CVR and AOV across the website, with a clear focus on increasing revenue per visitor
- Own on-site offers, bundles, upsells and pricing strategy and how these are presented
- Analyse customer journeys and on-site behaviour to identify friction points and monetisation opportunities
- Build and execute a structured experimentation roadmap focused on commercial impact
- Design, run and analyse A/B tests across UX, pricing, offers, upsells and merchandising logic
- Scope, brief and manage external development resources to deliver site changes and experiments
- Use data and experimentation to improve catalogue and collection merchandising efficiency
- Translate test results and behavioural data into clear insights for marketing, product and commercial teams
- Own the website end-to-end, ensuring alignment with marketing activity, launches and commercial priorities
Requirements
Must Have
- 3+ years’ experience in e-commerce, digital optimisation, growth product or related commercial roles
- Proven experience improving performance on a high-traffic, consumer-facing website or digital product
- Strong analytical and commercial judgement, with the ability to turn data into clear priorities and actions
- Experience designing, running and interpreting experiments or structured tests
- Comfortable working directly with developers to scope, prioritise and deliver improvements
- Clear communicator able to collaborate across multiple teams
- Comfortable operating autonomously, spotting opportunities and executing without close supervision
Desirable
- Experience in paid-media-led or DTC e-commerce environments
- Familiarity with common e-commerce platforms
- Basic working knowledge of HTML/CSS (and foundational JavaScript)
- Experience using analytics or experimentation tools
- Ability to create simple wireframes or mockups
- Interest in consumer brands, design or creative-led products
Compensation & Benefits
The client offers a competitive package, including:
- Competitive salary
- Hybrid working (London-based)
Extra information
- Status
- Open
- Education Level
- Secondary School
- Location
- London Area
- Type of Contract
- Full-time jobs
- Published at
- 03-03-2026
- Profession type
- Advertising / Marketing / PR
- Full UK/EU driving license preferred
- No
- Car Preferred
- No
- Must be eligible to work in the EU
- No
- Cover Letter Required
- No
- Languages
- English
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