Search and Social Manager

Job description

Search & Social Manager (Luxury Brands)

London (Hybrid – 2 days per week in-office)

About the Role

We’re looking for a Search & Social Manager to lead paid search and paid social strategy for a portfolio of luxury clients across fashion, beauty, jewellery, travel, and premium lifestyle brands. You’ll be responsible for delivering refined, insight-led media strategies that balance brand equity with performance outcomes.

This role suits someone who understands the nuance of luxury marketing — where precision, storytelling, and brand experience are just as important as efficiency and scale.

Key Responsibilities

Search & Social Strategy (Luxury-Focused)

• Own paid search and paid social strategy across a portfolio of luxury brands
• Develop integrated, full-funnel media strategies that protect brand equity while driving measurable results
• Plan and activate campaigns across platforms including Google, Meta, Instagram, TikTok, YouTube, and premium publishers
• Align channel strategies to luxury KPIs such as qualified traffic, brand consideration, engagement quality, and high-value conversion

Campaign Execution & Optimisation

• Oversee day-to-day activation and optimisation across search and social channels
• Manage budgets, pacing, and forecasting with a focus on efficiency and long-term value
• Optimise towards quality signals (e.g. Intent, audience value, creative resonance) rather than volume alone
• Lead testing across audiences, creative formats, messaging, and placements

Creative, Brand & Client Collaboration

• Work closely with creative teams to ensure paid media supports brand storytelling and visual excellence
• Provide thoughtful feedback on creative performance and luxury best practices
• Act as a key day-to-day contact for clients, contributing to planning sessions, reporting, and strategic discussions
• Support Account Directors in delivering best-in-class client service

Agency & Growth Contribution

• Contribute to new business pitches, audits, and strategic proposals for luxury prospects
• Help define best practices for luxury search and social across the agency
• Stay up to date with platform updates, luxury digital trends, and consumer behaviour

Skills & Experience

Required

• 4–6+ years of experience in paid search and paid social, ideally within an agency environment
• Proven experience working with luxury, premium, or high-end brands
• Strong understanding of full-funnel media planning and luxury brand considerations
• Experience managing significant budgets with attention to detail and brand safety
• Confident communicator with experience presenting insights and recommendations to clients
• Strong analytical skills combined with strong creative judgement

Extra information

Status

Open

Education Level

Secondary School

Location

City of London

Type of Contract

Full-time jobs

Published at

18-03-2026

Profession type

Advertising / Marketing / PR

Full UK/EU driving license preferred

No

Car Preferred

No

Must be eligible to work in the EU

No

Cover Letter Required

No

Languages

English